Analista de Marketing

At General Motors we pride ourselves on designing, building and selling the world's best vehicles. We are seeking a new generation of visionaries to help launch bold engineering and business initiatives, and shape new directions for General Motors.

Como Analista de Marketing de General Motors, las principales responsabilidades del rol serán:

- Liderando la transformación digital de la marca Chevrolet y los distintos canales de ventas con un fuerte crecimiento en: Retail Share, CR%, participación digital (para Retail, Consortium & Aftersales units) acompañando la adopción por parte de la Red de nuevas herramientas digitales.

- Dar soporte al cumplimiento los objetivos del negocio de Aftersales (Brand / Performance).

- Explorar nuevas sinergias entre Chevrolet & Postventa Chevrolet, desde la perspectiva comercial y comunicacional, enfocados en dos pilares: 1) Performance 2) Brand Consideration.

- Acompañar a Postventa Chevrolet con el desarrollo de nuevos productos y canales de ventas, desde la perspectiva comercial y comunicacional, con foco en la digitalización del negocio y la Red de concesionarios.

- Dar soporte al cumplimiento los objetivos de negocio del canal Plan Chevrolet.

- Desarrollo de un nuevo posicionamiento para el canal.

- Explorar nuevas sinergias entre marca Chevrolet y su canal de consorcio, desde la perspectiva comercial & comunicacional, con foco en performance.

Requisitos:

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We encourage interested candidates to review the key responsibilities and qualifications and apply for any positions that match your skills and capabilities.

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