Analista Sr de Marketing Digital

General Motor
June 18, 2023
Contact:N/A
Offerd Salary:Negotiation
Location:N/A
Working address:N/A
Contract Type:Other
Working Time:Negotigation
Working type:N/A
Ref info:N/A
Description

Atividades

  • Liderar a transformação de tecnologia para vendas varejo, atuar como facilitador de implementação de novas ferramentas e experiência de vendas.

  • Responsável pela elaboração / implementação e acompanhamento das iniciativas de comunicação digital do Marketing de Varejo integrado com a agência de publicidade e também com as diretrizes orçamentárias.

  • Desenvolver a estrutura de integração Digital do Marketing de Varejo juntamente as atuais ferramentas de mercado

  • Atuar na elaboração de planos de ação para melhoria da conversão de vendas do fluxo digital (Conversão de Leads)

  • Responsável pelo alinhamento e conteúdo das plataformas refletindo a estratégia central

  • Integrar junto ao desempenho de Vendas por produto, as performances de cada uma das Regiões, buscando otimização no investimento e implementação de novas tecnologias.

  • Suportar os coordenadores regionais de Marketing com projetos para evoluir o desempenho de vendas

  • #LI-AS

    Additional Description

    Requisitos:

  • Formação superior completa em Marketing, Comunicação Social (Publicidade e Propaganda) ou áreas correlatas

  • Desejável Pós Graduação / MBA

  • Idioma Inglês - Intermediário

  • Conhecimentos avançados do Pacote Office (em especial Excel e Power Point)

  • Experiência em Marketing e Vendas e conhecimento geral do processo de Vendas ao consumidor final (mandatorio)

  • Processos de comunicação, análise e aprovação de materiais de publicidade / eventos

  • Análise de estrutura de fornecedor necessária para prestação de serviços a Chevrolet

  • Processos de construção de marca

  • Coordenação de fornecedores de comunicação (Agências de Publicidade e Eventos)

  • Coordenação e execução de eventos

  • #LI-AS

    About GM

    Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

    Why Join Us

    We aspire to be the most inclusive company in the world. We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Our Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals, dependent on role needs. Every day, we want every employee, no matter their background, ethnicity, preferences, or location, to feel they belong to one General Motors team.

    Total Rewards Benefits Overview

    From day one, we're looking out for your well-being–at work and at home–so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources.

    Diversity Information

    General Motors is committed to being a workplace that is not only free of discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our customers. We understand and embrace the variety through which people gain experiences whether through professional, personal, educational, or volunteer opportunities. GM is proud to be an equal opportunity employer.

    We encourage interested candidates to review the key responsibilities and qualifications and apply for any positions that match your skills and capabilities.

    Equal Employment Opportunity Statements

    The policy of General Motors is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, General Motors is committed to being an Equal Employment Opportunity (EEO) Employer and offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us at Careers.Accommodations@GM.com or call us at 800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.

    From this employer

    Recent blogs

    Recent news