Assistant Marketing Manager- GM Envolve

General Motor
October 01, 2023
Offerd Salary:Negotiation
Working address:N/A
Contract Type:Other
Working Time:Full time
Working type:N/A
Ref info:N/A

Hybrid: This position does not require an employee to be on-site full-time to perform most effectively. The employee's role enables them to work at a GM facility or off-site as frequently as needed or desired.

  • This position requires an employee to be onsite 1-3 times per week.
  • GM Envolve's culture is focused on building expansive teams, where differences and unique perspectives are adopted so you can perform to your fullest potential as you pursue your career. We believe in and fully support the work- life integration approach, and our employee satisfaction scores continue to be the highest within GM, let alone the industry.

    GM Envolve brings Business to Business (B2B) & Business to Government (B2G) solutions to small, medium and large business organization, focusing on complete end-to-end solutions to help entities meet business goals. You can be a critical member of the marketing team bringing OnStar Business Solutions to GM Envolve's Business and Government customers.


  • Lead advertising and marketing efforts for product launches, social media, and special projects
  • Act as the primary client reviewing creative and providing feedback and changes as necessary to agency partners
  • Work collaboratively with agency partners to develop all content
  • Manage media agency partner and work together to develop media plans
  • Lead GM Envolve's continued push to provide messaging that is both personalized and relevant, through current and future targeting technologies and applications
  • Main point of contact for any GM Envolve Field marketing and advertising requests
  • Lead the execution of GM Envolve photo and video shoots as asset needs arise
  • Champion GM Envolve messaging strategies
  • Integrate with adjacency marketing leads ensuring alignment around go-to- market strategies
  • Coordinate with GM PDM on campaign analytics and monthly report outs
  • Bring forth marketing presentations in executive staff meetings on a regular basis
  • Oversee annual business plan development across agency partners
  • Oversight of agency contracts, resource scoping and prioritization of projects
  • Manage budgets, including forecasting and annual planning
  • Required Qualifications :

  • Bachelor's Degree in Marketing or related field with 5+ years of relevant experience, or equivalent.
  • 5+ years of direct experience with social media and brand/product launch experience preferably automotive
  • Exceptional verbal and written communication skills
  • Has experience working and managing agency relationships
  • Leadership and collaboration skills
  • Additional Description

    Preferred Qualifications :

  • Traditional and digital advertising experience
  • Understanding of GM customer databases
  • Ability to work well in a dynamic team environment
  • Strong ability to prioritize workload and multi-task
  • Experience compiling and analyzing data
  • Comfortable leveraging data to make marketing decisions
  • Ability to work in a fast-paced environment
  • Understanding of field and dealer network structure
  • Knowledge of commercial products
  • Budgeting experience
  • About GM

    Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

    Why Join Us

    We aspire to be the most inclusive company in the world. We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Our Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals, dependent on role needs. Every day, we want every employee, no matter their background, ethnicity, preferences, or location, to feel they belong to one General Motors team.

    Total Rewards Benefits Overview

    From day one, we're looking out for your well-being–at work and at home–so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources.

    Diversity Information

    General Motors is committed to being a workplace that is not only free of discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our customers. We understand and embrace the variety through which people gain experiences whether through professional, personal, educational, or volunteer opportunities. GM is proud to be an equal opportunity employer.

    We encourage interested candidates to review the key responsibilities and qualifications and apply for any positions that match your skills and capabilities.

    Equal Employment Opportunity Statements

    The policy of General Motors is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, General Motors is committed to being an Equal Employment Opportunity (EEO) Employer and offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us at [email protected] or call us at 800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.

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