GM Energy - Assistant Manager – Ultium Home Go-To-Market

General Motor
June 10, 2023
Offerd Salary:Negotiation
Working address:N/A
Contract Type:Other
Working Time:Full time
Working type:N/A
Ref info:N/A

Hybrid - Position does not require an employee to be on-site full-time but the general expectation is that the employee be onsite an average of three (3) days each week.

This position requires an employee to be onsite 1-3 times per week

About GM Energy

Are you passionate about being a part of a start-up that will transform General Motors? Are you interested in entering the fastest growing industry, Energy & Power?

GM's energy team was launched in 2021 and is rapidly growing. GM Energy products and solutions include energy infrastructure assets (such as energy storage and integrated charging systems) vehicle to grid capabilities and software platforms needed to operate and aggregate these assets on the grid.

GM Energy recently launched two product lines using the power of Ultium Technology - Ultium Home and Ultium Commercial to provide integrated energy solutions for residential and commercial customers respectively. This team envisions a world with no grid outages, fully renewable energy, and decentralized energy resources. GM's resources, reach, and all-EV future can deliver that future. This disruption is backed by the bold GM vision of zero crashes, zero emissions and zero congestion.

Summary of Responsibilities

We are seeking to hire an Assistant Manager – Ultium Home Go-To-Market who will support go-to-market launch & performance of Ultium Home Hardware and Software products. This role will work cross-functionally & cross-border, supporting the launch and ongoing management of Ultium Charging products & Ultium Home Home Energy Management Systems & Software. Geographic scope is the US & Canada, with potential expansion to other global markets.

This role will produce results that don't need explaining by producing go-to- market materials to a highly trained and engaged Ultium Home sales network that understands our product positioning in the market in a customer focused manner.

This position reports to the Manager – Ultium Home Go-To-Market

Key Responsibilities

  • Support the development, implementation, and go-to-market plan for Ultium Home Products:
  • Develop and create merchandising & product marketing plans in close collaboration with the GM Energy Marketing team and agency partners for all Ultium Home Sales Channels.
  • Integrate products & messaging in Ultium Home Sales Channels as well as within Ultium Charge 360
  • Design communications considerate of all sales channels and consumer touchpoints: GM/Brands, Dealers, E-Commerce, Direct/EV Live, Partner sales channels
  • Work closely with the Strategic Partnerships – Ultium Home team and GM Financial on financing and extended warranty options for Retail consumers.
  • Work with Digital Operations, DBT & DRP teams as well as Ultium Home E-commerce sales channel and Sales Operations team to integrate charging products in eCommerce platforms.
  • Collaborate with all Ultium Home Sales Channels, including Dealer, E-Commerce, EV Live and Direct Sales Channel teams to ensure products are properly represented and promoted.
  • Develop & maintain competitive comparisons & intelligence
  • Lead pricing and sales incentive initiatives on Ultium Home portfolio, in collaboration with EVGRO Finance
  • Collaborate with GM Energy Marketing and Training teams to develop marketing, training & promotional assets to enable sales performance and strong product knowledge
  • Develop product deployment including Field & Dealer readiness, e-Commerce readiness, Direct Sales Channel / EV Live readiness, launch materials, training, etc
  • Develop and present GM internal leadership updates on program performance and sales & CX objective tracking.
  • Develop communications & resources for Ultium Home sales channels, customers, and key stakeholders:

  • Develop resources to enhance Field, Dealer, e-commerce, Direct & Partner sales channel understanding of Ultium Home products and services and the planning / requirements / recommendations for vehicle charging, V2G & V2X capabilities
  • Work cross-company and cross-agency to develop engaging content
  • Develop materials in alignment with sales channel programs
  • Lead agencies & suppliers supporting portfolio go-to-market
  • Oversee all GM Internal and Dealer network Ultium Home product communications
  • Additional Description

    Required Skills / Experience / Education

  • Bachelor's degree in Marketing, Business Administration or related field, or equivalent, relevant experience.
  • Highly driven marketing professional who excels in a fast-paced environment
  • Ability to develop high performing and accountable teams through influence (cross-company)
  • Proven track record partnering with GM dealers to deliver mutually beneficial outcomes
  • Proven track record supporting complex projects (planning, business case development)
  • Experience within automotive marketing with particular emphasis on digital.
  • Demonstrated high level of interpersonal skills required to build and maintain relationships across an organization.
  • Experience working in a fast-paced start-up technology environment is preferred.
  • Experience working in an advertising agency is preferred.
  • Experience establishing sales performance standards and KPIs preferred.
  • Expert-level knowledge of EVs, EV Charging Networks, Home EV Charging products and Installation services.
  • A prolific communicator with highly proficient presentation skills and strong verbal, non-verbal and written communication skills.
  • Strong intellectual horsepower and proven ability to take complex technical product offerings and simply them for consumers and sales teams is required.
  • Strong computer software and analytics skills, especially Microsoft Office, with particular emphasis on Microsoft Excel and the ability to take complex amounts of data and develop key insights and actions.
  • Willing to travel up to 25% of the time, as necessary to execute responsibilities of the position
  • About GM

    Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

    Why Join Us

    We aspire to be the most inclusive company in the world. We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Our Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals, dependent on role needs. Every day, we want every employee, no matter their background, ethnicity, preferences, or location, to feel they belong to one General Motors team.

    Total Rewards Benefits Overview

    From day one, we're looking out for your well-being–at work and at home–so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources.

    Diversity Information

    General Motors is committed to being a workplace that is not only free of discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our customers. We understand and embrace the variety through which people gain experiences whether through professional, personal, educational, or volunteer opportunities. GM is proud to be an equal opportunity employer.

    We encourage interested candidates to review the key responsibilities and qualifications and apply for any positions that match your skills and capabilities.

    Equal Employment Opportunity Statements

    The policy of General Motors is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, General Motors is committed to being an Equal Employment Opportunity (EEO) Employer and offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us at [email protected] or call us at 800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.

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