Plant Communications Manager - Toledo

General Motor
June 04, 2023
Offerd Salary:$90,223
Working address:N/A
Contract Type:Other
Working Time:Negotigation
Working type:N/A
Ref info:N/A

The Role:

Winning the hearts and minds of our manufacturing team is essential to building quality vehicles for our customers. Since manufacturing is a critical profit center for General Motors, ensuring our team is aligned, engaged and contributing to our business success is essential. Communicating in a 24/7 environment where employees don't have easy access to technology is a big challenge. If you like to innovate, have a passion for employee engagement and are successful at solving complex problems, this is the job for you.


  • Develop plant communications strategy that focuses on the three core elements of plant communications: employee engagement, reputation and business acumen
  • Manage plant Facebook page and other aspects of internal communications, with an approach that is employee centric and builds upon a One Team approach to the business.
  • Lead key elements of the One Workforce Strategy Initiatives targeted at closing the engagement gap at the facility
  • Identify and manage plant scheduling changes through partnership with plant leaders, corporate MFG/Labor team
  • Engage employees through multiple mechanisms including face-to-face meetings, written communication, broadcasts, etc.
  • Coach plant leadership to build effective communication strategies, including taking the lead on crisis communications
  • Tailor corporate messages / announcements for plant employees and the community, ensuring that GM speaks with one central voice in the region
  • Manage media relations and proactively place manufacturing stories in local media outlets
  • Help educate employees about GM vehicles, so they can be strong product ambassadors
  • Support plant leaders/public policy in building relationships with community leaders and government officials. Maintain list of key contacts and support corporate grass roots initiatives.
  • Charitable giving – Provide strategic guidance on giving and promote activities to internal and external audiences
  • Additional Description


  • BA in Communications or related field (Journalist, Marketing) and 7 to 10 years of professional experience
  • Experience in developing communications plans that drive business results in a manufacturing environment
  • Ability to build relations with employees at various levels, including represented employees
  • Skilled in media / public relations with experience as a company spokesperson
  • Experience in crisis communications
  • Internal communications and employee engagement experience
  • Ability to deal with ambiguity and work in a dynamic environment
  • Ability to counsel and interact comfortably with senior leaders
  • Ability to manage multiple projects simultaneously
  • Self-directed with the ability to work with minimal supervision: flexible, adaptable and creative
  • Strong written and verbal communication skills
  • Interest and technical automotive knowledge helpful
  • Experience in manufacturing and labor communications – a plus
  • Travel – less than 10 percent; required to support communication activities on 2nd and 3rd shift from time to time
  • This is an “on-site” position
  • Compensation: The expected base compensation for this role is : $90,223 - $144,123 . Actual base compensation within the identified range will vary based on factors relevant to the position.

    Bonus Potential: An incentive pay program offers payouts based on company performance, job level, and individual performance.

    Benefits: GM offers a variety of health and wellbeing benefit programs. Benefit options include medical, dental, vision, Health Savings Account, Flexible Spending Accounts, retirement savings plan, sickness and accident benefits, life insurance, paid vacation & holidays.

    About GM

    Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

    Why Join Us

    We aspire to be the most inclusive company in the world. We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Our Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals, dependent on role needs. Every day, we want every employee, no matter their background, ethnicity, preferences, or location, to feel they belong to one General Motors team.

    Total Rewards Benefits Overview

    From day one, we're looking out for your well-being–at work and at home–so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources.

    Diversity Information

    General Motors is committed to being a workplace that is not only free of discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our customers. We understand and embrace the variety through which people gain experiences whether through professional, personal, educational, or volunteer opportunities. GM is proud to be an equal opportunity employer.

    We encourage interested candidates to review the key responsibilities and qualifications and apply for any positions that match your skills and capabilities.

    Equal Employment Opportunity Statements

    The policy of General Motors is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, General Motors is committed to being an Equal Employment Opportunity (EEO) Employer and offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us at or call us at 800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.

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