General Motors and Netflix Partner to Give EVs the Stage they Deserve

General Motors and Netflix Partner to Give EVs the Stage they DeserveBackDETROIT – General Motors and Netflix are joining forces to give electric vehicles (EVs) the stage they deserve, reflecting society’s increasing excitement about an all-electric future, starting with a launch spot, “EVs On Screen.”In 2021, GM launched the “Everybody In” campaign, demonstrating the company’s intent to lead an all-electric future, and invited others to join the movement. GM is electrifying the automotive industry, engineering EVs with purpose-built, ground-up design, powered by the Ultium Platform, enabling EVs for everyone.  “At Netflix, we create shows and films that can influence culture and spark meaningful conversations," said Netflix Chief Marketing Officer Marian Lee. Fans will see Will Ferrell enter the world of some of the biggest Netflix shows and films including Army of the Dead, Squid Game, and more. The creative showcases how EVs will show up on screen, while highlighting the wide range of EVs GM plans to offer.